blacklight productions believes the best way to realise a creative goal is through a close relationship with our customers. blacklight's customers are not just a job-card, they are our top priority. The reality is this is the only way to achieve a result that successfully resolves project requirements.Read more to find out about blacklight productions creative method, and what to expect when working with us. blacklight productions believes the best way to realise a creative goal is through a close relationship with our customers. blacklight's customers are not just a job-card, they are our top priority. The reality is this is the only way to achieve a result that successfully resolves project requirements. blacklight productions creative method Initial ConsultationAn introduction to new customersMeet to discuss project and assess organisation fitCreative BriefProject DescriptionBusiness & Marketing ObjectivesTarget AudienceDemographics, buying habits etc.Style, Tone & ImageCurrent Audience Mind SetExisting audience perceptions of brandKey Audience MessageCompelling take-home message for audienceStakeholders, budget, timelineGather MaterialsBranding collateral (logos etc) in appropriate format for use in projectExisting corporate ID such as brochures to be used as style guideReferences to other material to be used as style guide Choose TechnologyChoice of technology / media will occur throughout the early stages of the project, but should be finalised by now. Internet technologies such as CMS, Flash, interactive PDF etc.Print specsAdditional technologies such as 3D modelling, Director etc.Design MockupsGraphic representation of finished look and feelGenerally several options based on briefFirst point of sign off from clientFunctional PrototypeHTML template, Flash screenFully realised code for a small part of the projectSecond point of sign off from clientDraft DevelopmentIterative process, from rough draft to production candidatesCompletionProject delivered to production standard